The platform behind Can't Stop The Growth
Your $100 million L&D department, running inside one platform.
We built this to onboard, train and promote our own people at Peterman Brothers on the way past $100M. Now it runs your company: role based tracks, live coach led classes, career maps by tier, and training prescribed straight off your numbers.
Everything a trade company needs to build its people. Already built.
You do not need to hire a training director, write a curriculum and buy an LMS. It is all here, tested inside a real contracting business, ready to plug into yours.
Role based training tracks
Over 200 classes across Service, Sales, Install, Office Staff and Leadership. Every lesson carries its own video, materials and quiz.
Weekly coach led classes
Your team trains alongside other top performing companies, with enrollment and attendance tracked automatically.
Career maps and promotion readiness
Every person sees exactly what stands between them and the next role, and how close they are to it today.
KPIs pulled from ServiceTitan
Average ticket, conversion, membership sales and turnovers by tech, team and company. No spreadsheets, no manual entry.
One on one coaching sessions
Structured coaching with a career snapshot in front of you, so managers walk in knowing what to work on instead of guessing.
Four dashboards. Each one answers a single question.
Technician
What do I need to do next to get promoted?
Manager
Who on my team is ready, and who is stuck?
Coach
What should this coaching session be about?
Owner
Is the training moving the numbers?
A progression path for every role, in the field and in the office.
Every role gets tiers. Every tier gets a number attached to it. So when someone asks what it takes to reach the next level, the answer is on a screen.
Set the bar once, per trade and per role.
Tier targets for HVAC, plumbing and electrical, loaded by CSTG and editable to your market.
app.cstgtraining.com · Company Settings| Target KPI | Service | ||
|---|---|---|---|
| Entry | Tier 2 | Master | |
| Close rate | 32% | 38% | 45% |
| Avg ticket | $980 | $1,240 | $1,600 |
| Memberships sold | 6 | 9 | 14 |
| Turnovers | 8 | 12 | 18 |
See the whole team against their tier.
Who is below target, who has not had a ride along, and where pay and performance disagree.
app.cstgtraining.com · Teams| Name | Tier | Close rate |
|---|---|---|
| Marcus Reed | Tier 2 | 34% ▾ |
| Tasha Ijeoma | Master | 47% ▴ |
| Dev Patel | Entry | 26% ▾ |
| Ana Lucero | Tier 2 | 41% ▴ |
Marcus Reed
The platform prescribes the training.
A technician short on conversion gets the exact classes that close the gap, assigned to their path.
app.cstgtraining.com · Reports| Technician | Avg ticket | Conversion | Turnovers |
|---|---|---|---|
| Marcus Reed | $1,180 | 36% | 11 |
| Tasha Ijeoma | $1,720 | 31% | 14 |
A finished course never fixed a bad call.
Most platforms count completions. Completions do not change what a tech says in a customer's living room. CSTG tracks whether the person can actually do it, in the field, with a coach watching.
Every class maps to a skill, and every skill moves through three stages before it counts.
The class is done and the quiz is passed. The person knows what good looks like.
They have run it in a role play or a live session. It has left the classroom.
A coach or manager watched them do it on a real call and signed off. Only then does it hit the record.
Proven training. Measurable growth.
Results from CSTG training and coaching clients, 2024 to 2025.
Service calls
Maintenance calls
Averages across participating companies. Your analysis sets the baseline we measure against.
Your training schedule, on your own calendar.
Connect Outlook or Google Calendar with one click. The sessions you're enrolled in or invited to show up on the calendar you already live in, automatically, and they stay correct. Reschedule a cohort, rename a class or cancel a session in CSTG and the change lands on everyone's calendar within seconds.
Connect
Open Settings → Calendar and pick Microsoft or Google.
Approve on Microsoft's or Google's page
You grant access on their consent screen, never inside CSTG.
Your sessions appear
Enrolled events populate immediately and keep syncing after that.
What calendar access is used for
- CSTG only creates, updates and removes the training events it puts on your calendar for you.
- It does not read your other events, contacts or email.
- You can disconnect anytime from Settings and the events it added are cleaned up.
- You can also revoke access from your Microsoft or Google account at any time.
How a company starts.
We do not drop a login on your team and wish them luck. Every account starts with a look at your business, so the training is pointed at something that actually needs fixing.
Discovery call
Thirty minutes on your size, your roles, your numbers and what is breaking. If we are not the right fit we will say so.
Business analysis
Eight weeks with a CSTG coach: CRM health, margins and marketing, KPI and career map setup, team mapping. Your team is training in the platform the whole time.
Membership
Choose the level that fits where you are going. Priced per seat, so it scales with your headcount instead of punishing you for growing.
Stop guessing at training. Start growing with CSTG.
You do not need to build a training department. You need access to one that is already proven, already staffed and already producing numbers. Let's design your company's plan.